The NBA Celebrates the 75th Anniversary Throughout 2021-2022 Campaign
The NBA will celebrate the 75th anniversary throughout the entire 2021-2022 campaign. The NBA 75 will pay tribute to the defining moments throughout the league’s history. Throughout generations of basketball, the NBA 75 will honour the legacies of current and former players and coaches. The NBA will continue its efforts to promote the league while supporting the communities across the globe. This season the NBA will feature NBA75 Classic Match-ups to celebrate the historical moment in league history. The November 1st game between the Toronto Raptors and the New York Knicks marks the 75th anniversary of the league's first game which, was played between Toronto Huskies and the Knicks on November 1st, 1946.
The NBA has unveiled the NBA 75 logo which will appear throughout the ‘21-22 season. (Photo Courtesy @nba)
In 1996 the NBA named the 50 greatest players list featuring Michael Jordan, Larry Bird, Magic Johnson, Shaquille O'Neal, Charles Barkley, Kareem Abdul-Jabbar and more. In late October, the NBA will unveil the list of the 75 greatest players. A flashback in history while turning a page to the present. With anticipation for the upcoming season, the NBA 75 will give global fans a display of the league's rich history.
The NBA 50 Greatest Players in History include Michael Jordan, Larry Bird, Charles Barkley, Wilt Chamberlain
(Photo Courtesy of @NBA)
“The 2021-22 season will be truly special as we celebrate 75 years of NBA basketball, We look forward to honoring the players and teams — both past and present — who have inspired generations of fans around the world.” - Adam Silver, NBA Commissioner
NBA captures unique history with short film NBA Lane
In its 75 years of existence, the NBA has grown not only in size, but its global reach is special. The advancement of global stars which include Giannis Antetokounmpo, Luka Doncic, LeBron James and Kevin Durant has assisted in boosting the league as a hot commodity. The NBA commemorates the 75th Anniversary by sharing the short film NBA Lane with millions of fans. The film shares a unique display of the NBA’s rich history while strolling down memory lane.
“ We talk a lot about the NBA family, how do we bring that NBA family to life and welcome our fans into that family? There couldn’t be any better place on earth then a place where legends and current players and upcoming players get to hang out together.” - Kate Jhaveri, NBA Chief Marketing Officer
Julius Irving, Larry Bird, Magic Johnson, Kareem Abdul-Jabbar, Oscar Robinson, Kevin Durant, LeBron James are just some names in NBA Lane. The NBA Chief Marketing Officer, NBA Kate Jhaveri wanted to capture a moment in history that merged the NBA family with their global fans. The legend-filled film was created courtesy of the creative ad agency Translation and directed by Rick Famuyiw. The video includes references that resonate with NBA fans like Gary Payton's signature glove, Mutombo’s famous finger wag and Kareem teaching Dirk how to perfect his patenting skyhook. An ode to the NBA's 75th anniversary! The ability to capture seven decades of history in a 3-minute video is astonishing. The celebration begins as the countdown to opening day is approaching.